Privacy Policy

Last updated: August 29, 2026

The Backyard Kid respects your privacy. This Privacy Policy explains what information may be collected when you visit BackyardKid.com, how that information is used, and the third-party services that may receive information when you use this website.

Information Collected Automatically

Backyard Kid is hosted by Squarespace. When you visit this website, Squarespace may collect information about your browser, device, network and use of the site.

This information may include:

  • your IP address

  • browser and device information

  • pages you visit

  • links you click

  • referring websites

  • searches

  • scrolling and other interactions

  • dates and times of visits

This information is used to operate the website, understand how visitors use it and evaluate site traffic and performance. The Backyard Kid does not use this information to personally identify individual visitors.

Cookies

The Backyard Kid and Squarespace may use cookies and similar technologies to operate the website and understand how visitors use it. Some cookies are necessary for the site to function properly. Others may be used for analytics and performance purposes.

You can control or delete cookies through your browser settings. If a cookie-consent tool is available on this site, you may also use it to manage your preferences. For more information about Squarespace’s use of cookies and visitor data, visit Squarespace’s Privacy Policy and Cookie Policy.

Affiliate Links

The Backyard Kid participates in affiliate programs, including the Amazon Services LLC Associates Program.

Some links on this website are affiliate links. If you click one of these links and make a purchase, The Backyard Kid may receive a commission at no additional cost to you.

When you follow an affiliate link to another website, that company may collect information about your visit or purchase according to its own privacy policies and tracking practices. The Backyard Kid does not control how third-party retailers collect or use that information.

Third-Party Websites

The Backyard Kid may link to websites operated by Amazon and other companies. Once you leave BackyardKid.com, this Privacy Policy no longer applies. Each third-party website has its own privacy policy, cookie practices and terms of use. The Backyard Kid is not responsible for the privacy practices or content of third-party websites.

Contact Forms and Communications

If you contact The Backyard Kid through a contact form or by email, you may voluntarily provide information such as your name, email address and message. This information will be used only as reasonably necessary to respond to your inquiry or communicate with you. The Backyard Kid does not sell personal information submitted through contact forms or email.

Information submitted through a Squarespace form may also be processed by Squarespace as the website hosting provider.

Children’s Privacy

The Backyard Kid creates content for parents, caregivers and families, but the website is not intended to collect personal information directly from children. The Backyard Kid does not knowingly collect personal information from children under 13. If you believe a child has submitted personal information through the website, please contact The Backyard Kid so that the information can be removed.

How Information Is Shared

The Backyard Kid does not sell visitors’ personal information. Information may be processed or shared with service providers when necessary to operate the website, such as Squarespace, or when a visitor chooses to interact with a third-party service through an affiliate or external link. Information may also be disclosed if required by law.

Data Retention

Information collected through website analytics may be retained according to Squarespace’s data-retention practices. Information that you voluntarily provide through email or a contact form may be retained for as long as reasonably necessary to respond to your inquiry, maintain appropriate records or meet legal obligations.

Your Privacy Choices

Depending on where you live, you may have rights regarding your personal information, including rights to request access, correction or deletion.

You can also:

  • adjust cookie settings in your browser

  • use the site’s cookie-preference tools, if available

  • contact Backyard Kid with questions about information you have submitted directly

Changes to This Privacy Policy

This Privacy Policy may be updated from time to time to reflect changes to the website, services used by Backyard Kid or applicable privacy requirements. The date at the top of this page will be updated when significant changes are made.

Contact

If you have questions about this Privacy Policy or information you have submitted through Backyard Kid, please contact:

The Backyard Kid
Email: kristen@backyardkid.com